Hidden within Banana Republic’s Soho flagship, the Banana Republic Soho Speakeasy transforms a formerly overlooked back-of-house area into a theatrical lounge shaped by the brand’s irreverent past and evolving cultural identity.

Entered either through the flagship store or from Crosby Street, where an existing graffitied facade is marked only by a single bronze banana, the space relies on concealment, contrast, and discovery. A minimal, almost service-like threshold gives way to a saturated crimson and amber room animated by hand-painted murals, parquet oak flooring, feathered horsehair chandeliers, custom upholstery, and a handcrafted bar whose form softly evokes both a banana and a canoe. Compact in scale yet rich in detail, the 2,500-square-foot speakeasy was designed as an intimate setting for artisans, VIP clients, brand events, cocktails, conversation, and memory-making — a contemporary hospitality expression of Banana Republic’s unapologetic spirit.